WHY FORTELY

Other tools score your site. Fortely tells you what changed.

Lighthouse CI runs when you deploy. Uptime monitors watch one endpoint. SEO crawlers hand you a snapshot. Here is exactly where Fortely fits — and where it does not.

// THE GAP

Every tool sees one slice.

Your uptime monitor knows the homepage responded. Your CI knows the three URLs in its config scored well at the moment you merged. Your SEO crawler knows what the site looked like the last time someone remembered to run it. None of them know that a CMS edit dropped the canonical tag on forty product pages last Thursday.

Fortely is built for that gap: the whole site, every discipline, on a schedule, with each scan compared against the last one.

// SIDE BY SIDE
Capability comparison between Fortely and common alternatives
CAPABILITYFortelyLighthouse CIUptime monitorsSEO crawlersManual audits
Runs on a schedule, with no deploy requiredYesOn pipeline runsYesVaries by tool
Diffs every run against the previous baselineYesScore budgets onlySome tools
Crawls the whole site, not a fixed URL listYesConfigured URLsChosen endpointsYesSampled pages
Core Web Vitals and Lighthouse category scoresYesYesSome toolsYes
SEO and crawlability — robots, sitemap, canonical, noindexYesPartialYesYes
Broken internal links and HTTP errors across the crawlYesMonitored URLs onlyYesPartial
JavaScript console errors on real page loadsYesYesSome toolsPartial
Security headers, cookie flags, CORS, exposed secretsYesPartialYes
SSL certificate expiry warningsYesYesYes
Alerts only when something actually changedYesOn downtime
No CI wiring, script tag, or code changesYesYesYesYes

Categories, not specific products — capabilities vary between tools within each column. If your tool does more than we credit it for, tell us and we will correct this table.

// WHAT ACTUALLY MAKES US DIFFERENT
01

94 checks, one crawl

Performance, SEO, accessibility, security, and availability are usually four separate tools with four separate dashboards. Fortely runs all 94 checks in a single scheduled crawl and reports them in one place, against one timeline.

02

We report changes, not scores

A static score tells you your site has always been a 78. Every Fortely scan is diffed against your last baseline, so the alert says "LCP regressed on 12 pages since Tuesday" — not "your performance score is 78".

03

Scheduled, not deploy-triggered

Plenty breaks without a deploy: a CMS edit strips a canonical tag, a third-party script starts throwing, a certificate lapses, a robots.txt change blocks the crawler. CI never runs for any of those. Fortely does.

// COMMON OBJECTIONS
We already run Lighthouse CI. Why add Fortely?+
Lighthouse CI is good at what it does: gating a deploy on the pages you configured. It only runs when your pipeline runs, and it only sees those URLs. Fortely covers the time between deploys and the pages you did not think to list — plus the checks Lighthouse does not cover at all, like broken internal links across the crawl, sitemap drift, exposed secrets, and certificate expiry. Most teams keep both.
Is this just an uptime monitor?+
No. An uptime monitor answers one question — is this endpoint responding — and answers it very well, often at a finer interval than we scan. Fortely assumes your site is up and asks whether it is still correct: are the canonical tags intact, did Core Web Vitals regress, did a page start returning a 404, are the security headers still set.
How is this different from an SEO crawler?+
SEO crawlers overlap with us most on crawlability and link health, and a dedicated crawler will usually go deeper on keyword and content analysis. The difference is framing: a crawler produces a report you read, and Fortely produces a diff that alerts you. We also cover performance, JavaScript errors, and security, which most SEO crawlers do not.
What exactly counts as a regression?+
Something that was fine in your last scan and is not fine now — a page that started returning a 5xx, a title tag that disappeared, an LCP that got measurably slower, a schema type that vanished, a sitemap that shrank. We track those separately from standing issues, which are problems that are present but unchanged, so a long-standing imperfection does not page you every scan.
Do I need to install anything or change my code?+
No. Fortely scans your site the way a browser and a search engine crawler do, from the outside. Paste a URL, pick a schedule, and you are done — there is no script tag, SDK, or pipeline configuration.
Can I run Fortely alongside my existing tools?+
Yes, and most customers do. Fortely is not trying to replace your uptime monitor or your CI performance budgets. It fills the gap those tools leave: continuous, whole-site, cross-discipline checking with change detection on top.
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